Evaluation Question 4

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Target Audience Identification

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The target audience of Britpop is highly varied from people in their teenage years 16- early 20's and then people who were born during the birth of Britpop music (35-45 year old). Britpop music is such a highly varied age group that it is hard to identify as there has been a revival of the music during the last decade where many people have started to listen to it again. This is mainly due to The Stone Roses tour and also Liam Gallagher's new tour and album, with more music coming from Noel Gallagher in the foreseeable future. Within Britpop music there is no specific Gender that the music is aimed at but the predominant sex which listen to their style of music is males, this is ultimately down to the fact that all the bands that are featured in the industry are all males. However, there are many females who listen to this type of music as it is very calming and relaxing. The main Ethnicity which Britpop is aimed at is evidently British. However mainly people from all over ...
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oasis representation

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Oasis are represented very positively across numerous Media boards. However, both Noel and Liam Gallagher are disliked by many people within the music industry. This is due to the fact that they are can be very arrogant and also many people are jealous of the fact that they have dominated the music industry for many years. Their audience however adore both Noel and Liam for their swagger and style, it is evident to see why as they are both unique and different in their own ways.  The Audience of the Britpop genre are a range from 20-40 year old, mainly male individuals. They wear many clothes such as bright clothing and trainers. They are mostly from the lower class and have normal jobs such as: Builders, engineers and tradesmen. The reception theory suggests that producers construct a text encoded with hidden meaning that the producers want to convey across to the audience. The genre conveys usually messages through drinking and drugs this may be something that the audience c...
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Full Analysis of Wonderwall music video

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This is a performance based video. This is clear because all the band members are a part of this video and there are some close ups of the artists, however, there is no audience involved in this video. The video begins with a shot of a pretty empty room, the room is in black and white and this immediately creates a relaxed and serene tone. Throughout the video different iconography is used, for example; guitars, drums etc. these particular props are often associated with this genre. They commonly appear within indie music videos and are therefore stereotypically anchored to this type of music and the type of people that make this type of music. The close ups are used as according to Andrew Goodwin's theory, the label record demand close ups. The camerawork is very simple and doesn't use any fancy camera shots or angles and this is because of the fact it links into the simple narrative of the video. There is an interesting use of a vinyl record player th...
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